Export Trading Company is established in Kenya to market locally produced and manufactured goods in East and Central Africa.
ETG has developed into a global player with a diverse portfolio of expertise across multiple industries, encompassing Agricultural inputs, logistics, merchandising and processing, supply chain optimization, digital transformation and energy.
Our passion lies in the upliftment of farming communities; an unhindered commitment since establishment. Our promoters identified three challenges that supply chains in Africa faced and created a globalized business model around solutions addressing these obstacles.
The first challenge identified was how to connect Small holder farmers with International Markets. In the early 80’s, the group started introducing small hubs and shops throughout rural areas. Local produce was bought in cash at farm-gate and stored at strategically located facilities. This reduced the farmers’ risk of having stock past expiration and allowed the group to build stock positions for distribution to various markets. The initiative increased farmers’ confidence in the group and progressed to a network of millions of small holder farmers across Africa.
A second and daunting challenge was how to introduce mechanization and processing capability to the continent. Approximately 95 % of Agriculture products were exported in raw format to international markets. The economic benefit of processing locally is vast – it creates job prosperity, socio-economic stability, value chain enhancement and developmental impact. To capture this opportunity, ETG invested in creating a network of warehouses and logistical capacities. Processing plants have since been erected across the globe, adding value to numerous agricultural commodities, including Sesame Seeds, Pulses and Cashew Nuts. With the introduction of processing facilities and logistics infrastructure, the continents post-harvest losses were reduced from 48% in the 1980’s to 32 % in 2018.
Technology knowledge and know-how of markets in Africa remain a concern. Limited resources are available to teach best practice techniques to farmers. With the assistance of ETG Farmer Foundation and our group of dedicated agronomists, ETG embarked on a journey to increase knowledge around quality inputs, application of inputs, irrigation, post-harvest techniques, yield enhancing techniques and best practices, to name a few. This initiative is also focused on youth development to address unemployment on the continent and to build a strong entrepreneurial foundation. Our women empowerment projects are testament to the dedication we have to build a fair and equitable future for all.
We hold Integrity as the cornerstone of our value system. It embodies the virtues of working with honor and honesty in everything that we do - dealing with fairness in all our relationships with our customers, coworkers, and stakeholders.
We collaborate and leverage the strengths of our business verticals and functions to create an environment where employees have the opportunity to excel. We are neutral and unbiased while making decisions, always looking at the benefits to the organization, its employees and society.
The nature of our business presents several opportunities for individuals to take up the mantle of Leadership - this encompasses accountability, a can-do orientation, and an unwavering commitment towards a common goal.
We are resolute in our pursuit of Excellence in every endeavor by being agile, championing change, and carry an unwavering commitment to creating a long-enduring and positive impact within our industries and societies.
We Respect everyone and treat them with empathy, kindness, and dignity - irrespective of gender, race, or religion.
ETG envisions a world where we transcend limitations; while positively impacting the lives of all our partners.
Entrepreneurial spirit is alive in ETG!
We adapt and grow responsibly as a diversified enterprise, creating a sustainable future for all our stakeholders.